Sodic Announce NOBU A Global Partner @ OGAMI Resort North Coast

Tasneem Khalil 17 Jul 2024

When SODIC partnered with the brand Nobu, it marked a significant move in Egypt’s real estate scene. Ogami Resort North Coast is now offering the experience of Nobu hospitality in Egypt.

The announcement of Nobu Hotel, Restaurant, and Residences in both West Cairo and North Coast Egypt is already exciting, but SODIC proved they had even more to announce.

The partnership between SODIC and Nobu is done to significantly impact both Egypt’s hospitality and real estate. Ayman Amer, General Manager at SODIC, expressed his excitement about the partnership with Nobu. “We are very excited to bring Nobu to EDNC in East Cairo, the fastest growing market in Egypt, and further expand our relationship with Nobu, the world-class hospitality brand,” he said. “We look forward to opening the restaurant as soon as early next year. We are proud to be continuing our growth in the luxury market and look forward to delivering a premium experience that further strengthens SODIC’s success and contributes to Egypt’s positioning as a global destination.”

Nobu in Ogami Resort North Coast

Ogami Resort North Coast has about 440 acres of stunning beachfront. The Nobu Hotel and Residences North Coast Egypt offer breathtaking views of the Mediterranean Sea. As the project is located in the beautiful Ras El Hikma, it offers clear waters and sandy beaches. That’s why this project is considered at the heart of one of the fastest-growing luxury destinations in the area. Ogami Resort North Coast reflects the chic and stylish vibe of Nobu's hotel as it operates seasonally from May through October.

Nobu in Ogami Resort North Coast

Nobu in New Cairo

Nobu Hotel and Restaurant East Cairo will be located in the Eastown District New Cairo (EDNC) and it’s expected to open early next year. This is considered one of Sodic’s most important commercial and retail destinations as it’s strategically located on Road 90, the central axis of New Cairo, and in proximity to The American University in Cairo. This location will make Nobu’s branch easily accessible and highly visible.

Nobu Hotel and Restaurant East Cairo will introduce Egyptians to Nobu’s unique Japanese-Peruvian cuisine for the first time. This culinary addition is expected to be a major draw, enhancing the appeal of the new development.

Sodic and Nobu Partnership

The founders of Nobu are Nobu Matsuhisa, Robert De Niro, and Meir Teper. They expressed their excitement about this partnership. "Partners mean so much to us, and as such, we are thrilled to further strengthen this growing collaboration with SODIC with our third destination together in Egypt,” they shared. They believe Egypt’s atmosphere makes it an ideal setting for Nobu, promising a truly special addition to their portfolio.

The announcement was celebrated with an elegant event at Nobu Fifty Seven in New York, attended by Robert De Niro, Chef Nobu, and members of the SODIC family. The event highlighted the significance of this new partnership and the strong partnership between Nobu and SODIC.

Sodic and Nobu Partnership

About Nobu

Nobu Hospitality is known for its unique design, premium ingredients, amazing vibes, and exceptional service. Nobu Matsuhisa, a globally well-known restaurateur, along with his partners Robert De Niro and Meir Teper, has created a brand that symbolizes luxury and excellence. The brand’s story began in the late 1980s when De Niro first visited Matsuhisa’s sushi restaurant in Los Angeles. Four years later, Nobu opened its doors in Manhattan's TriBeCa, offering a special approach to Japanese cuisine. Nobu’s unique style and flavor combinations quickly gained popularity that set the base for the brand’s expansion into hospitality.

In 2009, inspired by the success of Nobu restaurants within branded hotels, De Niro and his partners stepped into the hospitality industry. Their first project, the Nobu Hotel at Caesars Palace in 2013, received significant media attention and widespread acclaim. Nobu’s success in the hotel industry made it reach 40 hotels by year-end. This success led to requests for additional hotel projects, marking the beginning of Nobu's journey in the hospitality industry.

The Nobu Hotel and Residences North Coast Egypt represent the latest chapter in Nobu's journey. Ogami Resort North Coast offers an exceptional experience with Nobu’s signature style with the natural beauty of the North Coast. Visitors can enjoy a range of top amenities, stunning sea views, and the highest standards of service.

Nobu

About Sodic

SODIC is one of the leading real estate companies with a record of over 26 years of successful projects. The company has made a significant impact in Arab countries, including Egypt, the United Arab Emirates, and the Kingdom of Saudi Arabia. Sodic is known for delivering high-quality projects as it focuses on building luxury compounds, shopping centers, educational and health facilities, and other premium real estate projects. The company’s projects are designed for customer’s comfort as they offer luxurious and comfortable units.

Sodic

One of Sodic’s core factors in the company’s success is its board of directors. As they’re highly experienced and distinguished individuals, the board works tirelessly to maintain Ssodic’s prestigious position. The management team brings together local expertise and international experience to present innovative ideas that guarantee global quality and leadership. Sodic's portfolio includes several major projects across different countries. Their portfolio includes:

For more information and to experience the luxury of Nobu Hotel and Ogami Resort North Coast, contact us on 01003366453. Stay tuned for more updates on this exciting project and prepare to experience the luxury of Nobu Hotel!